Meet our Senior Team
With hundreds of films, events, and talent in our portfolio, our team provides clients with a unique synergy and innovative campaign ideas that leave a lasting impact.
Janice Roland (Partner)
Janice Roland has been working in public relations and marketing over 25 years. She began her career in personal and product publicity and quickly moved over to events, running hundreds of film premieres and special events over the past few decades. Her presence on the red carpet puts talent, industry, and press at ease. Her area of expertise grew to encompass awards campaigns, film festivals, and film and television campaigns.
Shannon Treusch (Partner)
Shannon Treusch has been working in public relations and marketing for over twenty years. She began her career in consumer marketing and research and later moved into entertainment public relations. Since moving into publicity, she has handled hundreds of film campaigns as well as unit, corporate, personal, and television accounts. Favorite film campaigns over the years have included In the Company of Men, Eternal Sunshine of the Spotless Mind, Being John Malkovich, Run Lola Run, and Y Tu Mamá También.
Steve Beeman (Senior Vice President)
With Falco Ink since its inception, Steve Beeman has worked in public relations and marketing for over fifteen years alongside Roland and Treusch. Among his notable campaigns are George Clooney’s Good Night and Good Luck, Richard Linklater’s Waking Life, Before Sunset, and A Scanner Darkly, Lee Toland Krieger’s Celeste and Jesse Forever, Michael Haneke’s Funny Games and Cache; Tom Six’s The Human Centipede (parts 1, 2 and 3), Ti West’s House of the Devil and The Innkeepers, Nicolas Winding Refn’s Bronson, Valhalla Rising and Only God Forgives, Bong Joon-Ho's The Host and Snowpiercer, and Gabriella Cowperthwaite’s Blackfish.
Annie McDonough (Vice President)
Annie McDonough joined Falco Ink. in 2007 and handles both narrative and documentary film releases. Recent campaigns include Wash Westmoreland and Richard Glatzer’s Still Alice, Penn and Teller’s Tim’s Vermeer, David Holbrooke’s The Diplomat, Mike Lerner and Maxim Pozdorovkin’s Pussy Riot: A Punk Prayer, Kris Swanberg’s Unexpected, Shira Piven’s Welcome to Me, Joseph Gordon-Levitt’s Don Jon, Atom Egoyan’s Remember, Meera Menon’s Equity, Lorene Scafaria’s The Meddler and Barbara Kopple’s Miss Sharon Jones!.
Michelle DiMartino (Account Executive)
Michelle DiMartino joined Falco Ink. in 2011 and oversees theatrical, multiplatform and festival releases. Notable campaigns include Whit Stillman’s Love & Friendship, Matt Ross’ Captain Fantastic, Netflix’s Making a Murderer, James C. Strouse’s People, Places, Things, Nicolas Winding Refn’s Only God Forgives, and Gabriela Cowperthwaite’s Blackfish. In addition, she has helped plan and execute the annual New York Film Critics Circle Awards gala for several years.
April Tonsil (Account Executive)
April Tonsil oversees theatrical, home entertainment and festival release campaigns at Falco Ink. Recent theatrical campaigns include 37, Ordinary World, Coming Through the Rye, Careful What You Wish For and Welcome to Me. Recent festival campaigns include My Blind Brother, The Commune, Detour, Tiger Raid, Ashby and Indian Point. Previous home entertainment releases include No Escape, Tumbledown, The Family Fang, The Girlfriend Experience, War & Peace, Meet the Patels and Jane Got a Gun. April is a graduate of Saint John's University.
Victoria Vargas (Account Executive)
Victoria Vargas has worked within the entertainment public relations industry since graduating from The University of Colorado Boulder. At Falco Ink, she has worked as an integral part of the theatrical, festival and home entertainment teams. Theatrical film campaigns include The Intervention, Coming Through The Rye, A Family Affair, Masterminds and Roseanne for President!. Recent festival films include Detour, Strange Weather, The Commune, My Blind Brother and King of the Dancehall. Home entertainment campaigns include The Family Fang, The Spoils Before Dying, War & Peace and The Girlfriend Experience.